Wednesday, August 15, 2012
“Accept only perfection.” These are said to be the words of brothers Louis-Victor and Joseph-Celestin Baume, founder of the luxury Baume & Mercier timepieces, when they envisioned their signature brand. A Swiss luxury brand that traces its roots back in 1830, Baume & Mercier, indeed, reflects its founders’ original intent: a masterpiece of manufacture and art. Word of its quality complications and elegant design quickly spread across markets in the nineteenth century, following the British Empire’s trade winds. The Baume family opened new markets and won admirers in as far away markets as India, Singapore, Australia, and New Zealand. The brand was built on the technological advances and watchmaking craftsmanship of its era, evolving through the ages as a trademark for simple and elegant timepieces, as well as for its line of high-quality chronographs and Grand Complication models. Some of its international recognitions include: ten Grand Prix awards and seven gold medals in world fairs, such as in Chicago (1893), Melbourne (1890 and 1895), Zurich and Amsterdam (1883), and Paris (1878 and 1889). Today Baume & Mercier’s chronographs stand for elegant reliability, which are sold around the world with quality- and style-conscious Italy, Spain and France as its most robust markets.
Shreve is an authorized dealer for Baume & Mercier.
Image: Baume & Mercier Classima Executives XL Chronograph and Complete Calendar