Saturday, August 31, 2013

A Fresh Take on Timeless Classics

Posted by Shreve & Co. at 2:30:02 PM in Baume & Mercier (29)

Baume & Mercier gives a nod to classic watchmaking with its classic Capeland collection, composed of heritage wrist watches modeled from the late 1940’s. The 180-year old Swiss brand strikes a retro look with historic aesthetics on the watches’ components such as pomme hands and scaled tachymeter scale, mid-century style Arabic numerals and bold colors. A clear glass display back reveals the base Swiss ETA Valjoux 7753 automatic movement and its which has been modified by Lajoux-Perret. The dial, which comes in a long list of color options ranging from black and white to anthracite or silver, display a variety of functions – flyback chronograph, tachymeter, telemeter and date. The satin-polished case and leather bracelet reinforces the classic look of the collection. The crown is also more prominent, emblematic of the time when crowns were intentionally large for easy winding. 
Check out Capeland at Shreve & Co. on Post Street in San Francisco – authorized dealer for Baume & Mercier.

Written by Shreve & Co. at 2:30:02 PM in Baume & Mercier (29) | Comments (0)


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