As young girls, they worked along side their parents in a gemstone business, but sisters Pratima and Prerna Sethi never dreamed of lives as jewelry designers…
In fact, with careers in IT consulting and apparel, the two never even thought they would work together again. But, the idea of merging their business and fashion backgrounds into a thriving jewelry brand excited them and in 2009 they returned to their industry roots with an emphasis on reinterpreting designs from the past with modern appeal.